The Stockholm County AIDS Prevention Programme (LAFA) has a history of witty campaigns. In 2009 it gave away 100,000 numbered condoms over the summer and invited people to tell the world how said condom was used on a central blog.
Now they want people to share their favourite songs to hear during sex. Sex and music have been happy bedfellows since time began. Or at least since music began, which was a little after sex did. LAFA is stamping limited edition condom packets with images of CD covers and photos of brands and musicians and distributing them at the sex-havens that are festivals and universities.
It has also teamed up with music streaming service Spotify to get people to add their favourite ‘sexy time’ song to a dedicated play list. This is supported by articles from celebrity guest bloggers talking about their favourite tunes.
If your special song is considered to be one of the most popular, you stand a chance of winning a premium account on Spotify.
So far Kalle Ninja’s Disco Squid is topping the list. I can’t work out if it is a novelty song or not, but it is hilarious either way. Second on the list is Ben Harper’s Sexual Healing, followed by Britney’s classic Breathe on Me (no, me neither).
Other notable songs included in the top 20 are Madonna’s Justify My Love, Lil Wayne’s Lollipop, Marvin Gaye’s Let’s Get It On and The White Stripes’ Seven Nation Army.